12 of Our Most Effective Marketing Tips to Skyrocket Sales
According to the State of Inbound 2018 report, selling is the aspect that most companies prioritize. 69% of the respondents identified…
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B2B SaaS Sales 101: An Intro into the Tools Needed Today for Software Companies
Sales may not be the world’s oldest profession. But it’s certainly in the running. And few technological innovations, barring the telephone…
How to Build a Successful 7-Day Outreach Plan
With so many brands trying to stand out and make an impact, it’s up to you to show prospects why…
How Word of Mouth Marketing can be a Scalable Channel
In fact, statistics show that word of mouth marketing and peer to peer marketing are a huge driver in growth. 61%…
Getting the Most out of Your Sales CRM [10 Ways]
A lot of people now store contact information and other essentials in their smartphones and other devices, saving room and…
Lead Generation Techniques for Attracting New Users
The business universe has become so overwhelming that it requires a lot of work and investments just to reach the…
Conquering Cold Calling Anxiety for Sales Reps
Even experienced sales reps can get a little cold calling anxiety. And yet, phone acumen is ironically, paradoxically more valuable…
Five Key Salesperson Skills Reps Need to Hit Their Numbers
Many traditional sales techniques that have worked in the past are turning out to be ineffective due to technology taking…
Using an Employee Engagement Quiz to Gauge Sales Team’s Performance
To all those thoughtful sales leaders out there, ponder on these quiz questions:“How do you use data to drive better…
How to Generate Sales Leads and Unlock Unlimited Growth
How much is enough?When it comes to sales leads and prospects, the answer is: you can never have enough.Growing and…
Data.com Alternative Now that it’s Shutting Down
On May 3rd 2019, it will be the end of an era. Data.com, which started by the name of Jigsaw…
8 of The Best Social Media Marketing Tips We’ve Got
Many companies have realized that using social media marketing results in higher conversion rates than traditional marketing. The following are…
How to Find, Hire, and Retain All-Star Sales Reps
What does it take to close a sales deal? Better yet, what does it take to retain a customer for…
Have a B2B Network? Your Digital Marketing Agency is Doomed if Not
Who doesn’t want to ditch the 9-to-5 and work in their pajamas? After all, everything is digital, right? Hence the…
6 Steps to Create Long-Form Content With Less Time and Effort
After introducing its Panda algorithm update, Google encouraged webmasters to focus on its quality and value from a user’s perspective.…
How to Create a Peer to Peer Marketing Strategy in 6 Steps
What is Peer to Peer Marketing (P2P)Peer to peer marketing is the idea that you can help drive your sales…
The Internet of Sales: How the IoT Revolution Will Change the Way You Sell
We’re seeing a remarkable transformation in sales, not only as a forward leap into the modern age but also as…
No More Bad Sales Calls [7 Crucial Mistakes to Avoid]
The toughest part of sales is getting on the phone with a prospect for the first time. Even worse —…
Email Open Rates and Responses Bad? Build a Relationship With Your List
How many times have you received an email from a company and completely ignored it? If you're not actively working…
Sales Quota Definition: What It Is (and 3 Resources to Help Hit Yours)
Here's a great resource for new sales reps including a sales quota definition and detailed explanations about all things related…
7 Copywriting Principles to Test in Campaigns (+ Sales Email Template)
Here are 7 copywriting principles and a sales email template for each. Use these to test and improve your outreach.…
Click Through Rate (CTR): Guide to Understand and Improve Email Performance
It's been a while since we've written on specific terms in the sales world. So, we decided to dust off…
How Google Alerts Can Help Increase Your Sales [Examples Included]
Google Alerts is often used for brand monitoring, but have you thought about using it as a sales tool? Google…
How a Chatbot Can Help Lead Customers Through the Sales Funnel
The sales funnel — the process potential customers go through when making buying decisions — has played an integral part…
11 Email-Based Workflow Management Techniques for B2Bs
Email can be a powerful tool to push people through different workflows. Here are some ideas from Gloria Knapp. Do…
50+ Split Test Ideas for A/B Testing Your Cold Email Campaigns
There are two rules when it comes to split testing emails. You should ALWAYS be testing something (never send one…
Email Signature Examples to Help You Stand Out (and Stay Legal)
Following these email signature examples and strategies can lead to more positive responses from your email sends. Having a professional…
Personal Touch Email: How to Personalize Your B2B Campaigns
Having a personal touch email sequence is NOT knowing everything about your leads. It's also not just using their name…
Win More Freelance Jobs with These 5 Cold Email Strategies [Bonus Templates Included]
Everybody knows that being a freelancer and winning freelance jobs comes with its own set of pros and cons. Pro: Your…
Guest Posting as a Way to Generate Leads (4 Email Sequence Included)
Guest posting can lead to a number of benefits, not the least of which is for leads! Guest posting is…