Sales and Lead Generation Content

Subscribe to get our latest lead generation strategies and tactics sent to your inbox

Frustrated agent doing cold calling

Maximizing Success with Cold Calling: Tips and Techniques in 2023

Cold calling is dead – That’s what everyone’s been saying for the last few years. However, many companies, from startups to Fortune 500 companies, still …

CONTINUE READING

Account based marketing: How to generate leads from LinkedIn

Focusing your time and attention on high value prospects earlier in the sales process affords you the opportunity to create a more tailored and individualized …

CONTINUE READING
how to do cold outreach

How to Do Cold Outreach Productively

According to Mckinsey, 70% of B2B decision makers prefer remote communication over physical meetings, so it is no wonder that cold outreach has taken off in …

CONTINUE READING
business growing pains

Business Growing Pains: How the CEO Role Must Evolve as Your Company Grows

Although one could argue no single role at a company is unimportant, the CEO is singularly responsible for company growth. A CEO is the face …

CONTINUE READING
content marketing for sales

7 Ways Sales Teams Can Use Content to Close More Deals

When you think of a sales team, one of the last things you might equate with that is content — a function that’s inherent to …

CONTINUE READING

9 Best Strategies to Generate B2B Leads Through Social Media

Social media is a great marketplace to engage with leads, attract them and draw them to your business. Millions of businesses use social media daily …

CONTINUE READING
visual marketing

8 Visual Marketing Techniques That Will Boost Your Lead Generation

What is Meant By Visual Marketing? Visual marketing is the use of multimedia like images, videos, memes, and infographics to promote your brand and communicate …

CONTINUE READING
lead generation strategies

7 Lead Generation Strategies Every Startup Should Be Doing in 2022

Generating quality leads is essential for any startup, but it’s something that many startups fail to implement. Many reasons abound, but three things immediately come …

CONTINUE READING
what is a chief revenue officer

What Is a Chief Revenue Officer (CRO)?

The CRO position has been around for a while, but its popularity is exploding because Forbes called the CRO “CEOs secret weapon” back in 2009. …

CONTINUE READING
customer data for lead generation

How to Use Your Customer Data for Lead Generation

If marketers had only one wish, can you guess what they would wish for?  More leads.  Hubspot’s recent survey proves so. And leveraging customer data …

CONTINUE READING

7 Reasons Why Customers Don’t Buy [+ 5 Ways To Overcome Them]

7 Reasons Why Customers Don’t Buy There are so many customer excuses for not buying that you may not want to speculate and just find …

CONTINUE READING
coffee ecommerce

Coffee Ecommerce: How to Grow Your Coffee Business

Do you want to know how to grow your coffee business through coffee eCommerce? In this article, we will tell the story of Bitty & Beau’s …

CONTINUE READING
sales operations

Sales Operations: Roles, Objectives, and Keys to Success

With the rise of sophisticated sales tools, cloud technology, and big data, sales operations have become essential to the success of a company’s sales department …

CONTINUE READING
11 Ways to Make Better Use of Lead Gen Forms on LinkedIn

11 Ways to Make Better Use of Lead Gen Forms on LinkedIn

Every business out there is searching for qualified leads that can be converted into paying customers. In fact, generating leads is one of the major …

CONTINUE READING
boost your B2B sales and leads

3 Powerful Storytelling Techniques to Boost Your B2B Sales and Leads

Compelling storytelling is an incredibly powerful way to boost your B2B sales and leads.  The Importance of B2B Storytelling Successful B2B marketing strategies are about …

CONTINUE READING

15 Common Sales Interview Questions and Answers

If you’re anything like me, the mere thought of a sales interview is enough to send you into a cold sweat. I remember when I …

CONTINUE READING

Sales Tracking Spreadsheet: The Ultimate Guide

Sales tracking spreadsheets are the perfect way to keep track of your sales pipeline and activity. As a business owner, i’ve used them to close …

CONTINUE READING

Sales Follow Up Email: How to Write Catchy Titles

Sales follow up emails are a great way to increase your sales. I know from personal experience that they can be very effective. I once …

CONTINUE READING

LinkedIn InMail Tips: How to Write a Great LinkedIn InMail

Do you want to know how you use Inmail to get more leads? If you’re not using LinkedIn InMail, then you’re missing out on a …

CONTINUE READING

The 16 Qualities of a Good Salesperson – Traits That Set Them Apart

4 Types of Sales Personalities The personality of a salesperson plays a big part in their selling approach and determines how successful they will be.  …

CONTINUE READING

The Best Sales Methodology for Your Business

Sales methodologies are systems that salespeople use to structure and track their customer interactions. The right sales methodology can help your team close more deals …

CONTINUE READING

Go To Market Strategy vs Marketing Strategy: The Difference?

As a business professional, it’s important to understand the difference between a go-to-market strategy and marketing strategy. After all, they are two very different things! …

CONTINUE READING

Top Sales Chrome Extensions for Sales and Marketing

If you’re in sales, then you know the importance of staying up-to-date and efficient. Check out our top list of sales Chrome extensions! From LinkedIn …

CONTINUE READING

11 Skills Every Sales Development Representative Needs

As a sales development representative, I am responsible for creating new opportunities and identifying qualified customers. I collaborate with the sales team to identify and …

CONTINUE READING

Consultative Selling: The Key to Successful Sales

Sales is all about relationships. If you want to be successful, you need to build strong relationships with your clients and potential customers. Consultative selling …

CONTINUE READING

The 4-Step Lead Generation Process That Works Like Magic

If you’re anything like me, generating leads is one of the most frustrating parts of running a business. You spend hours creating content, networking and …

CONTINUE READING

8 Sales Role Play Exercises to Prepare Your Team for the Win

Here’s how the sales role-play usually goes: The manager gathers the team and tells them that they will be doing some role-playing to prepare for …

CONTINUE READING

What to Cover in Your Discovery Meeting Checklist

When I was first starting out in business, I didn’t know what a discovery meeting was. I had heard the term thrown around but never …

CONTINUE READING

Is It a Good Idea to Outsource Sales Team?

If you’re considering to outsource sales team, it’s important to weigh the pros and cons of doing so. In this post, we’ll take a look at both …

CONTINUE READING

How To Become a Customer Success Manager [Updated for 2023]

What Is a Customer Success Manager? A Customer Success Manager (CSM) is a type of sales representative whose job is to ensure that customers are …

CONTINUE READING