Sales and Lead Generation Content

Sales data analysis is a vital way for organizations to maximize their sales capacity, and meet customer needs, in an increasingly competitive world. In fact, …

Nope! The technology that helped SaaS to stay ahead of the terrestrial competition – the cloud – is now disrupting the disruptor. SaaS businesses are …

The reason lies in the quality of people using the platform. 30% of B2B businesses can be found on LinkedIn. So are the people running them. …

Push notifications are a reminder that you have an app installed on your mobile phone. And a desktop push quickly makes you rewind the time …

In order to increase your leads, one helpful method is by using a lead magnet. These magnets help you attract leads. A lead generation strategy …

Don’t take this the wrong way, there is nothing wrong with calling, emailing or even going door to door for sales purposes.   But let’s …

But this tactic has helped marketers grow their brands faster than any other technique out there. And you can’t deny the high conversion and reply …

In the last few years, considerable attention has been paid to improving customer experience (CX) in the B2C world, however, research by Accenture Strategy makes …

Before I started researching the content for this article, I thought that email was going to be a critical channel for B2B content marketing. But …

To overcome the issue automating your emails is one of the best ways to increase your sales. You can send emails to the right person …

Most of the sales training we see today focus on fast-track training. This sort detail a myriad of processes that today is quite frankly – …

These stats show the level of improvement needed with regards to working across functions in your sales team structure. Improving the level of communication between …

I don’t watch much network TV, but I was a sucker for the show Burn Notice. And, believe it or not, it relates to being …

At a glance What Dux-Soup Turbo does: Automates outreach to 1st, 2nd and 3rd connections on LinkedIn. The Dux-Soup Turbo tool does this in a way …

If that sounds like a win to you, let’s get down to business on how you can develop a sales and marketing alignment plan in …

Whether you are an independent blogger, an eCommerce store representative or a marketing expert,  a chance is that email marketing matters to your cause. According …

From its very beginning, one of the preliminary purposes of the internet was to connect people and make stronger bonds in diverse communities. Soon enough …

In fact, wait any longer than 5 minutes and you will see an average decrease of 80% in lead qualification. When it comes to sales, …

In today world of content shock and disregard to direct advertising, the struggle for leads turns into bloody marketing warfare. And to win it, savvy …

You’re told to make great first impressions in business, but what about last impressions? A strong email signature keeps you in the minds of your …

The traditional model of the marketing funnel shows that your pool of potential customers gets smaller and smaller as the prospects get closer to making …

The sales funnel has been a well-entrenched image in sales folk’s minds, ever since it was first developed in the late 19th Century by Elias St …

However, cold email outreach is still a very efficient way to acquire customers and grow revenue. The fact that so many people are sending mass …

This can be because salespeople lack the technical ability and are still following ineffective sales methodologies. This is where sales enablement enters the scene! Sales …

Going through your old database from time to time can be very useful. Find some perspective and valuable contacts and try to re-engage them. It …

I’m often asked how to get the most out of LeadFuze. Amazingly, we’ve gone years without a real guide walking you through LeadFuze and how …

The purpose of putting out my take on the “inbound vs. Outbound” question is to help you create a well-balanced campaign. Sitting and making a …

If your customers are dissatisfied, they are also unlikely to bring their concerns to you. According to statistics, 96% of such customers don’t complain to …

Without sturdy pipeline management, it is difficult to generate leads and build relationships. Help your sales reps and managers get into a steady groove in …

The thing, however, is that a business will not be successful if it does not sell. Whatever product or service you are offering, you need …