Sales and Lead Generation Content

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Sales Strategy: 7 Essential Steps to Building a Successful Process

When working within a business, it’s easy to get into the mindset of just wanting to get things done. However, much like warfare, if you …

14 Email Mistakes to Avoid When Doing Cold Outreach (and the solutions)

Email mistakes can cost more than your open rate. Some are costly enough to throw your entire outreach campaign off track. The world of outreach …

Chatbot for Sales

How a Chatbot Can Help Lead Customers Through the Sales Funnel

The sales funnel — the process potential customers go through when making buying decisions — has played an integral part of marketing and sales for …

11 Email-Based Workflow Management Techniques for B2Bs

Email can be a powerful tool to push people through different workflows. Here are some ideas from Gloria Knapp. Do you have a mailing list …

How to Use a Customer Persona to Focus Your Cold Email Outreach

Learn how to super-charge your cold email outreach efforts using customer personas. …

Email Deliverability: Everything You Need to Know

High email deliverability is the goal of every salesperson and marketer when it comes to their outreach efforts. Here’s how to make it happen. I’m …

Email Blacklist: How to Tell If You’re on It (and What to Do If You Are)

Landing on an email blacklist can be like purgatory. In this post we share how to handle it. I don’t watch much network TV, but …

5 Pricing Strategies Every Sales Proposal Should Use

In this post, Bidsketch Founder, Ruben Gamez sheds some light on different pricing strategies to help your sales proposal stand out. Pricing strategies don’t just …

50+ Split Test Ideas for A/B Testing Your Cold Email Campaigns

Need some ideas for improving your cold email response rates? Here are over 50 different split test ideas you can implement! There are two rules …

8 B2B Scarcity Examples That Are Working Right Now

Scarcity examples primarily occur in a B2C environment, but here are 8 winning B2B scarcity examples you can use. Certain sales tactics are more powerful …

Tough Sell: True Story of Reaching the Unreachable Prospect

Here’s a real life example how I got in front of a hard to reach prospect for a tough sell. How long does it take …

What is Gamification? A Primer on Sales Gamification

Here’s a sales gamification primer to help you understand what it means. We’ve all played video games (some a lot more than others). But it’s …

Win More Freelance Jobs with These 5 Cold Email Strategies [Bonus Templates Included]

Grab the bonus templates that will help you win more freelance jobs. Everybody knows that being a freelancer and winning freelance jobs comes with its …

Social Selling: What It Is and How to Do It Well

Social selling is all the rage these days, but people still don’t get it right. Social selling is becoming more and more needful in the …

Warm Calling vs Cold Calling: Which is Best for You?

Warm calling is the MUCH better looking sister to cold calling Those who are outside the sales world (and some who are in it) think …

Employee Advocacy: How to Motivate Your Staff

Here are some tips for implementing more employee advocacy to keep your team motivated. Most of us are guilty in the occasional, if not, regular …

Buying Patterns: What Buyers Are Really Thinking About

Understanding the buying patterns of your customers can allow you to tailor your experience to their expectations. Salespeople sometimes find the buying patterns of buyers …

Digital Content Marketing

Digital Content Marketing: Surviving the Changing LandScape

Digital content marketing is always changing… here are some tips for coming out on top. Andy Warhol once said that “in the future, everyone will …

smb marketing

SMB Marketing: 12 Things to Avoid Messing Everything Up

SMB marketing opportunities are endless, as all these companies will need supplies, technology, or business services of one kind or another. Small-to-medium businesses (SMBs) make …

The Best Way to Celebrate Sales and Lead Generation

A match made in heaven, gone wrong? Sales and marketing are a match made in heaven… or at least they should be. And as with …

sales voicemail

14 Sales Voicemail Tips for Effective Prospecting

These sales voicemail tips are sure to help you generate more positive responses. Are you leveraging sales voicemail as part of your prospecting process? There’s …

How to Do a Good Sales Presentation

How to Do a Good Sales Presentation that Closes More Deals

In this post we’ll be helping you understand how to do a good sales presentation. Let’s face it, we all need to know how to …

sales forecasting

Sales Forecasting Methods that Give Accurate Insights

If you aren’t following consistent sales forecasting methods, you could end up making some bad decisions. Be honest. You have no idea what your company …

hiring a salesperson

Hiring a Salesperson: Lessons For Your First Hire(s)

Hiring a Salesperson: Lessons For Your First Hire(s) When your business grows to the point of hiring a salesperson, it’s exciting and stressful at the same …

old leads

4 Step Guide to Re-Engage Old Leads

Re-engaging old leads is a great way to re-fill your pipeline. Unless you’ve been using targeted lead gathering techniques for a while, there’s a good …

sales process steps

Sales Process Steps for Agencies to Follow

Agencies often don’t have their sales process steps mapped out, this is aimed at those folks! Getting customers for your clients is something you’re good …

sales rep salary

Sales Rep Salary Averages by State (Infographic Included!)

Sales rep salary varies heavily, but here’s how it breaks down by state. Whether you’re looking for a job, negotiating a raise, or looking to …

How to Handle an Angry Customer

How to Handle an Angry Customer (12 Phone and Email-Friendly Tips)

It happens, but how you deal with it is more important. Here’s how to handle an angry customer We’re going to discuss how to handle …

Retain Sales Reps

Retaining Sales Reps Using These Strategies (Infographic)

Retaining sales reps is one of the hardest things for companies to do. Draft talent, develop talent, and then put that talent to the test …

question based selling

Question Based Selling: A Framework for Doubling Your Leads

Question based selling is a framework that can help you close a higher percentage of your opportunities. Have you ever felt like you’ve “seen behind …

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