Sales and Lead Generation Content

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account-based marketing ABM

5 Reasons to Use ABM (Account-Based Marketing) to Boost Your Sales

Well, it’s actually account-based marketing (ABM), so are we counting that as two words? Who cares; it’s the concept that matters. A Brief Intro to …

motivating sales people

3 Research Backed Ways for Motivating Sales People

Historically, motivation has been thought of as something fixed; you either have it or you don’t. The good news: we all have motivation inside of …

The 6 Elements Of A Good Cold Email Campaign

With any endeavor, you have two choices: leave things to chance, or make plans. But leaving things to chance probably won’t give you the outcome …

sales crm

Getting the Most out of Your Sales CRM [10 Ways]

A lot of people now store contact information and other essentials in their smartphones and other devices, saving room and hassle. However, there are much …

Conquering Cold Calling Anxiety for Sales Reps

Even experienced sales reps can get a little cold calling anxiety. And yet, phone acumen is ironically, paradoxically more valuable than ever. The reasons for …

salesperson skills

Five Key Salesperson Skills Reps Need to Hit Their Numbers

Many traditional sales techniques that have worked in the past are turning out to be ineffective due to technology taking over the process. No need …

employee engagement quiz

Using an Employee Engagement Quiz to Gauge Sales Team’s Performance

To all those thoughtful sales leaders out there, ponder on these quiz questions: “How do you use data to drive better future decisions?” “How do …

sales lead

So You’ve Got the Sales Lead…Now What?

There’s nothing like a positive reply to a cold email. It’s just so exciting. After all, you’ve spent all this time crafting your message, making …

Sales enablement problems

6 Sales Enablement Problems that Are Costing you Leads

Regardless of the field you’re in, your sales team is the bread & butter that keeps your engine running. They work hard each and every …

how to close a sales deal

How to Close a Sales Deal [6 Ways to Close More Deals this Month]

Closing more deals doesn’t happen instantly and needs planning at least a month before. To close a certain number of deals, you need to Know …

qualifying questions

13 Qualifying Questions that Marketing Pros Use With Their Local Prospects

Are you cold calling small to medium sized local clients? Qualifying questions are designed to help you efficiently collect specific and useful information. They’re a …

mistakes in web design

15 Mistakes in Web Design That Cost Sales (Real, In-Depth Examples)

How can mistakes in web design cost sales? Well, pushing sales forward in the digital era has brought new challenges. Maybe, it all was easier …

Hire sales reps

How to Find, Hire, and Retain All-Star Sales Reps

What does it take to close a sales deal? Better yet, what does it take to retain a customer for the long haul? It’s really …

Cold Calling Techniques

Cold Calling Techniques: Are you doing these 10 things to improve your calls?

If you’re utilizing your time and resources in the most efficient way possible — a cold call could be an effective sales tool in your …

B2B Sales Experience

10 Steps to a More Successful B2B Sales Experience

Sometimes it takes a bit of time to really adjust to the constantly changing B2B prospects that are buying. People want to learn but they …

How to find prospects

How to Find a Prospect that Changed Jobs Using LinkedIn (Step by Step)

It’s inevitable. You send an email to a seeming prospect. Something like this: Hey Jane, Still considering changing platforms? We just came out with some …

social media selling

Smart Social Media Selling: Breaking Down Barriers to Implement Social Selling

Social media selling has emerged as an increasingly popular concept in the modern sales environment. Indeed, social selling can improve overall sales effectiveness. By affording salespeople …

Sales Discovery Call

How To Execute a Successful Sales Discovery Call

The point of a sales discovery call is exactly that: to discover. You are attempting to either discover a sales opportunity, or disqualify a prospect …

Sales Email

Sales Email 101: A Winning Game Plan to Writing a Good One

How many of you are tired of listening to the debate that “cold calling is dead” or “sales email doesn’t work”? Well, most of us …

long-form content

How to Create Long-Form Content with Less Time and Effort

After introducing its Panda algorithm update, Google encouraged webmasters to focus on the quality of content and its value from a user’s perspective. Thus, long-form …

copywriting examples

8 Age Old Copywriting Examples [Avoid at your own risk]

Knowing how to write copy your own sales pitches isn’t as easy as it seems. Depending on the type of audience you are addressing and the …

IoT Revolution

The Internet of Sales: How the IoT Revolution Will Change the Way You Sell

We’re seeing a remarkable transformation in sales, not only as a forward leap into the modern age but also as a major shift in customer …

sales opportunities

Sales Opportunities: 3 Ways to Identify When Leads are Ready to Close

B2B and B2C companies alike are investing more and more into lead generation. All in order to increase the number of sales opportunities. Previously, lead …

sales velocity

Sales Velocity: A Process for Accelerating Your Pipeline

Measuring sales velocity is a fundamental aspect of business planning. Sales velocity helps us forecast, work backwards from our goals, and troubleshoot our process. What is …

sales proposal

Write a Sales Proposal that Actually Closes the Deal [Checklist]

Love it or hate it, a sales proposal is a critical part of every successful deal. Although some salespeople consider it a waste of time, …

sales hiring

Sales Hiring Process: 7 Steps to Follow When Hiring Sales Development Reps

Without an effective sales hiring process, you’re going to churn through rep after rep. The actual hiring of your reps should fit into your entire …

Email Response

How to Handle an Email Response (hint: Don’t Panic)

We always talk about needing to send follow-ups in your cold outreach. Sending 4-6 messages in a sequence maximizes your email response. We spend a …

bad sales calls

No More Bad Sales Calls [7 Crucial Mistakes to Avoid]

The toughest part of sales is getting on the phone with a prospect for the first time. Even worse — having bad sales calls. Whether …

GDPR Compliance

GDPR Compliance Guide for Sales (It Likely Affects You)

If you send emails outside of the U.S. of A., you’re going to want to pay attention to this post. I will explain everything you …

sales closing techniques

Sales Closing Techniques: 4 Strategies to Help You Close More Deals

If the marketing automation (inbound and outbound) you have in place is successfully reeling in a constant flow of qualified leads, then good job! It …

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