Sales and Lead Generation Content

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IoT Revolution

The Internet of Sales: How the IoT Revolution Will Change the Way You Sell

We’re seeing a remarkable transformation in sales, not only as a forward leap into the modern age but also as a major shift in customer …

sales opportunities

Sales Opportunities: 3 Ways to Identify When Leads are Ready to Close

B2B and B2C companies alike are investing more and more into lead generation. All in order to increase the number of sales opportunities. Previously, lead …

Sales Velocity

Sales Velocity: A Process for Accelerating Your Pipeline

Measuring sales velocity is a fundamental aspect of business planning. Sales velocity helps us forecast, work backwards from our goals, and troubleshoot our process. What is …

sales proposal

Write a Sales Proposal that Actually Closes the Deal [Checklist]

Love it or hate it, a sales proposal is a critical part of every successful deal. Although some salespeople consider it a waste of time, …

Sales Hiring Process: 7 Steps to Follow When Hiring Sales Development Reps

Without an effective sales hiring process, you’re going to churn through rep after rep. The actual hiring of your reps should fit into your entire …

Email Response

How to Handle an Email Response (hint: Don’t Panic)

We always talk about needing to send follow-ups in your cold outreach. Sending 4-6 messages in a sequence maximizes your email response. We spend a …

Bad Sales Calls

No More Bad Sales Calls [7 Crucial Mistakes to Avoid]

The toughest part of sales is getting on the phone with a prospect for the first time. Even worse — having bad sales calls. Whether …

GDPR Compliance

GDPR Compliance Guide for Sales (It Likely Affects You)

If you send emails outside of the U.S. of A., you’re going to want to pay attention to this post. I will explain everything you …

Sales Closing Techniques

Sales Closing Techniques: 4 Strategies to Help You Close More Deals

If the marketing automation (inbound and outbound) you have in place is successfully reeling in a constant flow of qualified leads, then good job! It …

Email Open Rates

Email Open Rates and Responses Bad? Build a Relationship With Your List

How many times have you received an email from a company and completely ignored it? If you’re not actively working to keep subscriber attention, email …

Productivity Hacks

Sales Productivity Hacks for Work [50 Go-To Tactics]

Just do a Google search, scroll your Facebook and LinkedIn, or watch videos on YouTube and you’ll see some form of content that is made …

5 LinkedIn Profile Makeover Tips [Why It’s Crucial to Outreach Success]

LinkedIn is a popular and widely used social media platform. Registered LinkedIn accounts have reached around 467 million, and it’s showing no signs of slowing down …

7 Copywriting Principles to Test in Campaigns (+ Sales Email Template)

Here are 7 copywriting principles and a sales email template for each. Use these to test and improve your outreach. The typical business professional receives …

lead nurturing drip campaigns

How to Create Personalized Lead Nurturing Drip Campaigns

Lead nurturing requires a personal touch. Like Josh says, it is not about adding the first name and last name over and over again. You …

Sales Strategy: 7 Essential Steps to Building a Successful Process

When working within a business, it’s easy to get into the mindset of just wanting to get things done. However, much like warfare, if you …

14 Email Mistakes to Avoid When Doing Cold Outreach (and the solutions)

Email mistakes can cost more than your open rate. Some are costly enough to throw your entire outreach campaign off track. The world of outreach …

Chatbot for Sales

How a Chatbot Can Help Lead Customers Through the Sales Funnel

The sales funnel — the process potential customers go through when making buying decisions — has played an integral part of marketing and sales for …

11 Email-Based Workflow Management Techniques for B2Bs

Email can be a powerful tool to push people through different workflows. Here are some ideas from Gloria Knapp. Do you have a mailing list …

How to Use a Customer Persona to Focus Your Cold Email Outreach

Learn how to super-charge your cold email outreach efforts using customer personas. …

Email Deliverability: Everything You Need to Know [Guide]

High email deliverability is the goal of every salesperson and marketer when it comes to their outreach efforts. Here’s how to make it happen. I’m …

Email Blacklist: How to Tell If You’re on It (and What to Do If You Are)

Landing on an email blacklist can be like purgatory. In this post we share how to handle it. I don’t watch much network TV, but …

5 Pricing Strategies Every Sales Proposal Should Use

In this post, Bidsketch Founder, Ruben Gamez sheds some light on different pricing strategies to help your sales proposal stand out. Pricing strategies don’t just …

50+ Split Test Ideas for A/B Testing Your Cold Email Campaigns

Need some ideas for improving your cold email response rates? Here are over 50 different split test ideas you can implement! There are two rules …

8 B2B Scarcity Examples That Are Working Right Now

Scarcity examples primarily occur in a B2C environment, but here are 8 winning B2B scarcity examples you can use. Certain sales tactics are more powerful …

Tough Sell: True Story of Reaching the Unreachable Prospect

Here’s a real life example how I got in front of a hard to reach prospect for a tough sell. How long does it take …

What is Gamification? A Primer on Sales Gamification

Here’s a sales gamification primer to help you understand what it means. We’ve all played video games (some a lot more than others). But it’s …

Win More Freelance Jobs with These 5 Cold Email Strategies [Bonus Templates Included]

Grab the bonus templates that will help you win more freelance jobs. Everybody knows that being a freelancer and winning freelance jobs comes with its …

Social Selling: What It Is and How to Do It Well

Social selling is all the rage these days, but people still don’t get it right. Social selling is becoming more and more needful in the …

Warm Calling vs Cold Calling: Which is Best for You?

Warm calling is the MUCH better looking sister to cold calling Those who are outside the sales world (and some who are in it) think …

Employee Advocacy: How to Motivate Your Staff

Here are some tips for implementing more employee advocacy to keep your team motivated. Most of us are guilty in the occasional, if not, regular …

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