Sales and Lead Generation Content

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4 Tips on B2B Lead Nurturing During the COVID-19 Pandemic

As the pandemic increased uncertainty across the globe , most businesses became more conservative when in regards to spending, instead choosing to focus on taking …

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sales team structure

How to Get Marketing Qualified Leads (MQLs) Using Website Chat

Gone are the days where you could simply buy traffic for pennies and expect sales to start coming in. Many of those “methods” were never …

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post-pandemic sales

The Post-Pandemic Sales Guide

Millions without jobs, projections of thousands losing their life and no idea of what things will look like when this is all over. The current …

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relationship selling

How To Use Relationship Selling to Close More Deals Than Ever

Relationship selling is the art of establishing a connection with your clients. While this sounds easy at first, the reality is that it’s a little …

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GIFs in Email Marketing: Get Creative with GIFs in Emails

…And since then, there has been no looking back. GIFs in email have only got better. There was a time when Outlook did not support …

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lead generation

10 Lead Generation Strategies for Early Stage Companies

Lead generation continues to challenge marketers 65% of businesses consider generating traffic and leads as their biggest challenge. (Image Source: Venture Harbour) Between the introduction …

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good email signature

So, What Do People Put in a Good Email Signature?

The way you sign off in your email leaves the person with a lasting impression of you and your company. If you are letting your …

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SaaS sales strategy

Growing a Successful B2B SaaS Sales Strategy To Increase Lead Generation

Nope! The technology that helped SaaS to stay ahead of the terrestrial competition – the cloud – is now disrupting the disruptor. SaaS businesses are …

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linkedin for sales leads

LinkedIn Marketing 101: Using LinkedIn for Sales Leads (Without Blowing Your Budget)

The reason lies in the quality of people using the platform. 30% of B2B businesses can be found on LinkedIn. So are the people running them. …

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how do push notifications work

How Do Push Notifications Work for Improving Lead Generation

Push notifications are a reminder that you have an app installed on your mobile phone. And a desktop push quickly makes you rewind the time …

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creating lead magnets

Effective Tips for Creating Lead Magnets [That Get Results]

In order to increase your leads, one helpful method is by using a lead magnet. These magnets help you attract leads. A lead generation strategy …

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how to close leads

How to Close Leads More Effectively Using Cold Email Outreach

But this tactic has helped marketers grow their brands faster than any other technique out there. And you can’t deny the high conversion and reply …

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b2b customer experience

How B2B Customer Experience can Influence Sales Growth

In the last few years, considerable attention has been paid to improving customer experience (CX) in the B2C world, however, research by Accenture Strategy makes …

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b2b email marketing

B2B Email Marketing Techniques to Avoid Poor Sales Practices

Before I started researching the content for this article, I thought that email was going to be a critical channel for B2B content marketing. But …

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dux-soup

Connecting to your Perfect Leads in LinkedIn – Automatically

At a glance What Dux-Soup Turbo does: Automates outreach to 1st, 2nd and 3rd connections on LinkedIn. The Dux-Soup Turbo tool does this in a way …

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linkedin leads

7 Great Tips to Improve LinkedIn Leads

From its very beginning, one of the preliminary purposes of the internet was to connect people and make stronger bonds in diverse communities. Soon enough …

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email signature template

The Best Email Signature Template Tips and Ideas

You’re told to make great first impressions in business, but what about last impressions? A strong email signature keeps you in the minds of your …

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full funnel content marketing

Full Funnel Content Marketing: Content For Each Level Of Marketing Sales Funnel

The traditional model of the marketing funnel shows that your pool of potential customers gets smaller and smaller as the prospects get closer to making …

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marketing sales funnel

5 Shortcomings of the Classic Marketing Sales Funnel (And How to Evolve Your Strategy)

The sales funnel has been a well-entrenched image in sales folk’s minds, ever since it was first developed in the late 19th Century by Elias St …

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cold sales emails

How to Use Personalized Images in Your Cold Sales Emails to Get More Replies

However, cold email outreach is still a very efficient way to acquire customers and grow revenue. The fact that so many people are sending mass …

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LeadFuze User Guide to Creating a Multi-Channel Sales Process

I’m often asked how to get the most out of LeadFuze. Amazingly, we’ve gone years without a real guide walking you through LeadFuze and how …

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Inbound vs outbound

Inbound Vs Outbound Lead Generation

The purpose of putting out my take on the “inbound vs. Outbound” question is to help you create a well-balanced campaign. Sitting and making a …

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ways of getting customer feedback

Ways of Getting Customer Feedback [4 Strategies That Don’t Involve Asking]

If your customers are dissatisfied, they are also unlikely to bring their concerns to you. According to statistics, 96% of such customers don’t complain to …

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pipeline management

Pipeline Management: How to Get a Handle on Your Lead Flow

Without sturdy pipeline management, it is difficult to generate leads and build relationships. Help your sales reps and managers get into a steady groove in …

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marketing on facebook

Marketing on Facebook [7 Deadly Mistakes That Will Lower Your Sales]

Ever done one of those “Which Deadly Sin are You?” quizzes on Facebook? I have always felt Sloth is a particularly nice one to be. …

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Sales Navigator Vs LeadFuze

LinkedIn vs LeadFuze for Sales and Recruiting

It’s no doubt that LinkedIn is useful in both the recruiting and sales process. LinkedIn’s “Sales Navigator” is LinkedIn’s tool for individuals and B2B sales …

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research prospects

Research Prospects: 15 Websites You Can Use Right Now to Gather Intel

Small housekeeping tasks and customer research are adding up to a big chunk of time. This unproductive time could be better spent elsewhere and can …

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word of mouth marketing

How Word of Mouth Marketing can be a Scalable Channel

In fact, statistics show that word of mouth marketing and peer to peer marketing are a huge driver in growth. 61% of people have recommended a …

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Lead Generation Techniques for Attracting New Users

The business universe has become so overwhelming that it requires a lot of work and investments just to reach the targeted prospects and present them …

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Pre Launch

New Product Launch Marketing Plan (Detailed Account of a Launch)

Remember this classic (almost vintage) video made by Drew Houston, the guy that is CEO of Dropbox: This video drove hundreds of thousands of people …

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