Sales and Lead Generation Content

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Google Alerts

How Google Alerts Can Help Increase Your Sales

Google Alerts is often used for brand monitoring, but have you thought about using it as a sales tool? Google Alerts have become incredibly popular …

How to Use a Customer Persona to Focus Your Cold Email Outreach

Learn how to super-charge your cold email outreach efforts using customer personas. …

How to Protect Your Business Email Account When Doing Outreach

Last week, I wrote all about the email blacklist. In this post (and possibly the next), it will be more about what companies can do …

Email Signature Examples

Email Signature Examples to Help You Stand Out (and Stay Legal)

Following these email signature examples and strategies can lead to more positive responses from your email sends. Having a professional email signature is kind of …

Cold Call Email: 5 Reasons You Should Be Sending Them

Learning how to cold email (sometimes referred to as “cold call email”), effectively can be a huge boost to your sales process. Mention the words …

How to Send Personalized Email Outreach at Scale

“Personalized outreach” AND “at scale” doesn’t seem to go together, but here are some ideas for making it happen. You know the importance of personalized …

Personal Touch Email: How to Personalize Your B2B Campaigns

Having a personal touch email sequence is NOT knowing everything about your leads. It’s also not just using their name over and over again. So, …

How to Curate Content: Curation Tips for Your Marketing Department

Learning how to curate content in a way that is streamlined can be effective for driving traffic. Here’s how… Content curation is the process of …

Subject Line for Cold Email – The Art, Science, and Successful Examples

Getting the right subject line for cold email is the difference between having your message seen and not seen. Writing cold emails is hard enough. …

Marketing a Webinar with Cold Email (4 Email Sequence Included)

Creating and marketing a webinar can be easy with these strategies Creating a webinar can be challenging, but marketing a webinar is a whole other …

Guest Posting as a Way to Generate Leads (4 Email Sequence Included)

Guest posting can lead to a number of benefits, not the least of which is for leads! Guest posting is a part of the hustle …

Firmographics: The Key to An Awesome Ideal Client Profile

Firmographics are what make up a successful ideal customer profile. Since the term “inbound” was created and pioneered by the folks over at HubSpot, ideal …

Cold Email Responses: Point Out a Lead’s Mistakes (Email Sequence Included)

Get more cold email responses by following these rules. If you have an agency, you sell results. Which is typically hard on the front end. …

A Social Media Marketing Plan for the Fake News Generation

Here’s a social media marketing plan that can help you stand out in social feeds! There aren’t too many marketers in the world who don’t …

Split Testing: How to A/B Test Cold Sales Email Templates

There’s no reason why you shouldn’t be split testing every single cold email you send. Cold email templates save you the time you’d otherwise spend …

Sales & Marketing AI

How Sales & Marketing AI Will Transform Growth Roles

Sales and marketing AI is changing how companies sell and promote themselves Techopedia defines artificial intelligence or AI as an area of computer science involved …

How to HACK Sales like a Silicon Valley Tech Company

Everyone wants a secret recipe that will help them hack sales and turn their company into a fast-growing startup. The problem is—there is not a …

lead qualification

Lead Qualification — When to Say Goodbye to Poor Leads

Lead qualification is often a forgotten art form that ends up costing you a lot of lost time. In sales, we all walk that fine …

Generating Leads Through Social Media (5 Little-Known Tactics)

Here are five little known and little used tactics for generating leads on social media Generating leads through social media can seem impossible. The truth …

How to Start Selling to Your Ideal Customers (Step-by-Step)

Here’s a step-by-step guide for learning how to start selling to your ideal customers You may have heard of a recent trend in sales, creating …

automated lead generation

Automated Lead Generation for Agencies (Step-by-Step)

Here’s a step-by-step guide for automating lead generation for digital marketing agencies I know when I started my first company (a digital marketing agency), the …

local marketing for b2b

Local Marketing for B2B: 6 Ways to Become Well Known in Your Area

Local marketing for B2B is a little different than for B2C retailers. B2B businesses, no matter how large you are, are based somewhere. Local marketing can help …

outsourcing lead generation

Outsourcing Lead Generation for Digital Marketing Agencies

Outsourcing lead generation has never been easier. Getting early wins for new clients can be a challenge. Outsourcing lead generation can help supplement early leads …

Growth Hacking Techniques

Growth Hacking Techniques: 18 Tips from Noah Kagan and Gael Breton

Noah Kagan and Gael Breton recently discussed 18 awesome growth hacking techniques Podcasts are awesome, right? Listen to them on the drive, the gym, doing …

How to Get Referrals

How to Get Referrals from Your Clients (Three “Easy” Steps)

How to Get Referrals from Your Clients (Three “Easy” Steps) Depending on how much you charge for your services and how many clients you take …

FuzeBot

Introducing Fuzebot – Never Spend Time Prospecting Again

When LeadFuze started as a company, we were a done-for-you service. I had some sloppy software that was hacked together to pull in a bunch …

Client Acquisition Strategy

Client Acquisition Strategy for Digital Marketing Agencies

Having an actual client acquisition strategy is something most digital marketing agencies are missing. When your livelihood is dependent on your client acquisition strategy and …

sales prospecting methods

12 Sales Prospecting Methods to Use as Alternatives to Cold Calling

You can stop cold calling thanks to these 12 sales prospecting methods. Cold outreach works—when you define and implement it correctly. This post aims to …

Sales Pitch

Sales Pitch: The Ultimate Guide to Mastering the Message

Nailing your sales pitch is the difference between winning and losing. What if someone gave you a sales pitch by saying, “I make some mean …

ideal customer profile

Ideal Customer Profile: A Process to Identify Your Best Sales Opportunities

Not having an ideal customer profile means you think you appeal to everyone. That thinking leads you to appealing to no one. Trying to sell …

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