Sales and Lead Generation Content

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saas lead generation

What We’ve Learned from Our SaaS Lead Generation Experiments

[Editor’s note] Today, we get to see first hand how Chanty handles SaaS lead generation. Enjoy. When we started Chanty, we set an ambitious goal …

sales velocity

Sales Velocity: A Process for Accelerating Your Pipeline

Measuring sales velocity is a fundamental aspect of business planning. Sales velocity helps us forecast, work backwards from our goals, and troubleshoot our process. What is …

sales proposal

Write a Sales Proposal that Actually Closes the Deal [Checklist]

Love it or hate it, a sales proposal is a critical part of every successful deal. Although some salespeople consider it a waste of time, …

sales hiring

Sales Hiring Process: 7 Steps to Follow When Hiring Sales Development Reps

Without an effective sales hiring process, you’re going to churn through rep after rep. The actual hiring of your reps should fit into your entire …

Email Response

How to Handle an Email Response (hint: Don’t Panic)

We always talk about needing to send follow-ups in your cold outreach. Sending 4-6 messages in a sequence maximizes your email response. We spend a …

bad sales calls

No More Bad Sales Calls [7 Crucial Mistakes to Avoid]

The toughest part of sales is getting on the phone with a prospect for the first time. Even worse — having bad sales calls. Whether …

prospect vs lead

Prospect vs Lead vs Opportunity – What’s the Difference?

These sales terms get thrown around all the time. But what really is the difference between a Prospect vs Lead vs Opportunity? I hear from …

sales closing techniques

Sales Closing Techniques: 4 Strategies to Help You Close More Deals

If the marketing automation (inbound and outbound) you have in place is successfully reeling in a constant flow of qualified leads, then good job! It …

email open rates

Email Open Rates and Responses Bad? Build a Relationship With Your List

How many times have you received an email from a company and completely ignored it? If you’re not actively working to keep subscriber attention, email …

social media policy

Social Media Policy for Sales Teams [7 Examples and 1 Template]

Social selling for B2Bs has been around since LinkedIn has been popular. And Facebook, Twitter, and Instagram have all become beneficial for reps in various …

sales quota definition

Sales Quota Definition: What It Is (and 3 Resources to Help Hit Yours)

Here’s a great resource for new sales reps including a sales quota definition and detailed explanations about all things related to sales targets. LeadFuze has …

linkedin profile makeover

5 LinkedIn Profile Makeover Tips [Why It’s Crucial to Outreach Success]

LinkedIn is a popular and widely used social media platform. Registered LinkedIn accounts have reached around 467 million, and it’s showing no signs of slowing down …

follow up email subject line

Follow Up Email Subject Line – The Complete Guide [Examples Included]

An effective follow up email subject line can get you more opens and positive responses than your initial outreach email. Writing a follow-up email is …

sales email template

7 Copywriting Principles to Test in Campaigns (+ Sales Email Template)

Here are 7 copywriting principles and a sales email template for each. Use these to test and improve your outreach. The typical business professional receives …

click through rate

Click Through Rate (CTR): Guide to Understand and Improve Email Performance

It’s been a while since we’ve written on specific terms in the sales world. So, we decided to dust off the old sales terminology category …

google alerts

How Google Alerts Can Help Increase Your Sales [Examples Included]

Google Alerts is often used for brand monitoring, but have you thought about using it as a sales tool? Google Alerts have become incredibly popular …

sales strategy

Sales Strategy: 7 Essential Steps to Building a Successful Process

When working within a business, it’s easy to get into the mindset of just wanting to get things done. However, much like warfare, if you …

smart goal

How to Accomplish Your Goals: A 5 Step System

Step up your productivity and finally start accomplishing your goals with this simple system Goal setting: that thing you know you should be doing, but …

chatbot

How a Chatbot Can Help Lead Customers Through the Sales Funnel

The sales funnel — the process potential customers go through when making buying decisions — has played an integral part of marketing and sales for …

workflow management

11 Email-Based Workflow Management Techniques for B2Bs

Email can be a powerful tool to push people through different workflows. Here are some ideas from Gloria Knapp. Do you have a mailing list …

customer persona

How to Use a Customer Persona to Focus Your Cold Email Outreach

Learn how to super-charge your cold email outreach efforts using customer personas. …

pricing strategies

5 Pricing Strategies Every Sales Proposal Should Use

In this post, Bidsketch Founder, Ruben Gamez sheds some light on different pricing strategies to help your sales proposal stand out. Pricing strategies don’t just …

test email

50+ Split Test Ideas for A/B Testing Your Cold Email Campaigns

There are two rules when it comes to split testing emails. You should ALWAYS be testing something (never send one version of an email). And …

email signature examples

Email Signature Examples to Help You Stand Out (and Stay Legal)

Following these email signature examples and strategies can lead to more positive responses from your email sends. Having a professional email signature is kind of …

personal touch email

Personal Touch Email: How to Personalize Your B2B Campaigns

Having a personal touch email sequence is NOT knowing everything about your leads. It’s also not just using their name over and over again. So, …

how to curate content

How to Curate Content: Curation Tips for Your Marketing Department

Learning how to curate content in a way that is streamlined can be effective for driving traffic. Here’s how… Content curation is the process of …

subject line for cold email

The Best Subject Lines for Cold Email (Examples Included!)

Getting the best subject lines for cold email is the difference between having your message seen and not seen. It’s literally as simple as that. …

scarcity examples

8 B2B Scarcity Examples That Are Working Right Now

Scarcity examples primarily occur in a B2C environment, but here are 8 winning B2B scarcity examples you can use. Certain sales tactics are more powerful …

tough sell

Tough Sell: True Story of Reaching the Unreachable Prospect

Here’s a real life example how I got in front of a hard to reach prospect for a tough sell. How long does it take …

marketing a webinar

Marketing a Webinar with Cold Email (4 Email Sequence Included)

Creating and marketing a webinar can be easy with these strategies Creating a webinar can be challenging, but marketing a webinar is a whole other …

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