
How to Create Long-Form Content with Less Time and Effort
After introducing its Panda algorithm update, Google encouraged webmasters to focus on the quality of content and its value from a user’s perspective. Thus, long-form …
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After introducing its Panda algorithm update, Google encouraged webmasters to focus on the quality of content and its value from a user’s perspective. Thus, long-form …
CONTINUE READINGThere are no lone wolves in sales. Not anymore, really. In a hyper-connected world, reps and managers have to do more and be in more …
CONTINUE READINGKnowing how to write copy your own sales pitches isn’t as easy as it seems. Depending on the type of audience you are addressing and the …
CONTINUE READINGWhen I first started in 2008 with my agency, I didn’t do a single one of these things I’m going to outline below. I gradually …
CONTINUE READINGWe’re seeing a remarkable transformation in sales, not only as a forward leap into the modern age but also as a major shift in customer …
CONTINUE READINGB2B and B2C companies alike are investing more and more into lead generation. All in order to increase the number of sales opportunities. Previously, lead …
CONTINUE READINGInfluencer marketing is a trending topic in content marketing. In fact, B2B Content Marketing Report claims that 93 percent of marketers use content marketing to …
CONTINUE READINGUsing a cold email template that’s outdated and overused won’t help you. Predictable Revenue was a book written 6 years ago, about stuff they were …
CONTINUE READINGMeasuring sales velocity is a fundamental aspect of business planning. Sales velocity helps us forecast, work backwards from our goals, and troubleshoot our process. What is …
CONTINUE READINGLove it or hate it, a sales proposal is a critical part of every successful deal. Although some salespeople consider it a waste of time, …
CONTINUE READINGWithout an effective sales hiring process, you’re going to churn through rep after rep. The actual hiring of your reps should fit into your entire …
CONTINUE READINGWe always talk about needing to send follow-ups in your cold outreach. Sending 4-6 messages in a sequence maximizes your email response. We spend a …
CONTINUE READINGThe toughest part of sales is getting on the phone with a prospect for the first time. Even worse — having bad sales calls. Whether …
CONTINUE READINGThese sales terms get thrown around all the time. But what really is the difference between a Prospect vs Lead vs Opportunity? I hear from …
CONTINUE READINGIf the marketing automation (inbound and outbound) you have in place is successfully reeling in a constant flow of qualified leads, then good job! It …
CONTINUE READINGHow many times have you received an email from a company and completely ignored it? If you’re not actively working to keep subscriber attention, email …
CONTINUE READINGSocial selling for B2Bs has been around since LinkedIn has been popular. And Facebook, Twitter, and Instagram have all become beneficial for reps in various …
CONTINUE READINGHere’s a great resource for new sales reps including a sales quota definition and detailed explanations about all things related to sales targets. LeadFuze has …
CONTINUE READINGLinkedIn is a popular and widely used social media platform. Registered LinkedIn accounts have reached around 467 million, and it’s showing no signs of slowing down …
CONTINUE READINGAn effective follow up email subject line can get you more opens and positive responses than your initial outreach email. Writing a follow-up email is …
CONTINUE READINGHere are 7 copywriting principles and a sales email template for each. Use these to test and improve your outreach. The typical business professional receives …
CONTINUE READINGIt’s been a while since we’ve written on specific terms in the sales world. So, we decided to dust off the old sales terminology category …
CONTINUE READINGGoogle Alerts is often used for brand monitoring, but have you thought about using it as a sales tool? Google Alerts have become incredibly popular …
CONTINUE READINGWhen working within a business, it’s easy to get into the mindset of just wanting to get things done. However, much like warfare, if you …
CONTINUE READINGStep up your productivity and finally start accomplishing your goals with this simple system Goal setting: that thing you know you should be doing, but …
CONTINUE READINGThe sales funnel — the process potential customers go through when making buying decisions — has played an integral part of marketing and sales for …
CONTINUE READINGEmail can be a powerful tool to push people through different workflows. Here are some ideas from Gloria Knapp. Do you have a mailing list …
CONTINUE READINGLearn how to super-charge your cold email outreach efforts using customer personas. …
CONTINUE READINGIn this post, Bidsketch Founder, Ruben Gamez sheds some light on different pricing strategies to help your sales proposal stand out. Pricing strategies don’t just …
CONTINUE READINGThere are two rules when it comes to split testing emails. You should ALWAYS be testing something (never send one version of an email). And …
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