Sales and Lead Generation Content

We’re seeing a remarkable transformation in sales, not only as a forward leap into the modern age but also as a major shift in customer …

The toughest part of sales is getting on the phone with a prospect for the first time. Even worse — having bad sales calls. Whether …

How many times have you received an email from a company and completely ignored it? If you’re not actively working to keep subscriber attention, email …

Here’s a great resource for new sales reps including a sales quota definition and detailed explanations about all things related to sales targets. LeadFuze has …

Here are 7 copywriting principles and a sales email template for each. Use these to test and improve your outreach. The typical business professional receives …

It’s been a while since we’ve written on specific terms in the sales world. So, we decided to dust off the old sales terminology category …

Google Alerts is often used for brand monitoring, but have you thought about using it as a sales tool? Google Alerts have become incredibly popular …

The sales funnel — the process potential customers go through when making buying decisions — has played an integral part of marketing and sales for …

Email can be a powerful tool to push people through different workflows. Here are some ideas from Gloria Knapp. Do you have a mailing list …

There are two rules when it comes to split testing emails. You should ALWAYS be testing something (never send one version of an email). And …

Following these email signature examples and strategies can lead to more positive responses from your email sends. Having a professional email signature is kind of …

Having a personal touch email sequence is NOT knowing everything about your leads. It’s also not just using their name over and over again. So, …

Everybody knows that being a freelancer and winning freelance jobs comes with its own set of pros and cons. Pro: Your income isn’t capped at some …

Guest posting can lead to a number of benefits, not the least of which is for leads! Guest posting is a part of the hustle …

Social selling is all the rage these days, but people still don’t get it right. Social selling is becoming more and more needful in the …

Firmographics are what make up a successful ideal customer profile. Since the term “inbound” was created and pioneered by the folks over at HubSpot, ideal …

Get more cold email responses by following these rules. If you have an agency, you sell results. Which is typically hard on the front end. …

Here’s a social media marketing plan that can help you stand out in social feeds! There aren’t too many marketers in the world who don’t …

We recently rolled out a pretty major software update to the LeadFuze platform. In the months leading up to it, the team and I were …

Include Sales Manager Job Description on Your New Product Launch Marketing Plan  After a founder has mostly removed him or herself from the sales process …

Sales Development Representative (SDR): Definition and What They Do Just hiring a “salesperson” won’t work. You need to fully understand what a Sales Development Representative …

If you want your sales team performing at it’s best, here’s the ideal sales environment. Here at LeadFuze, we just recently implemented a specific sales environment for …

For you to be the one customers keep coming back to, you need to stay top of mind. You’re always thinking about the leads in …

Sales systems are intricate. If you are growing a business or building a team, you’ll eventually have to put processes in place that will sustain …

There are a number of “best sales books” posts on the internet. And they are very good, for the most part. In fact, I’ll put …

Donald Trump’s Strategy to Become President Many people don’t realize that what won the election were the sales strategies Donald Trump used throughout the process. …

These creative marketing strategies by Salesforce helped them stand out from some major competitors. Salesforce.com is known for pushing the envelope with their controversial and …