Video conferencing apps were downloaded in record numbers during the week of March 14th to 21st, 2020.

Video conferencing for sales have become much more common in the past decade and companies are realizing that they can be a big help.

It seems like more and more companies are using video conferencing tools, but they’re not always effective.

Video is a great tool for team collaboration, but many teams are still not taking advantage of it.

Here’s how to do a video meeting the right way.


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LeadFuze gives you all the data you need to find ideal leads, including full contact information.

Go through a variety of filters to zero in on the leads you want to reach. This is crazy specific, but you could find all the people that match the following: 

  • A company in the Financial Services or Banking industry
  • Who have more than 10 employees
  • That spend money on Adwords
  • Who use Hubspot
  • Who currently have job openings for marketing help
  • With the role of HR Manager
  • That has only been in this role for less than 1 year
Just to give you an idea. 😀

Step 1: Build Connections using Video Conferencing for Sales

Video meetings are one of the best ways to simulate a face-to-face experience. They allow us to see and hear what others do, which is something we can’t get from an e-mail or phone call.

Some people are more likely to lose their connections with others when they can’t see them in person.

Video web conferencing for sales is a good way to build meaningful conversations in the office.

The conversations that are most meaningful to us include those with people who share our values and beliefs, or when the topic is something we’re passionate about.

Encourage video on for everyone. Some of the people in your team may not feel comfortable switching their cameras on, but this is a great way to get feedback from different perspectives.

Everyone needs to make an effort and be more inclusive in the workplace. When we can all see each other, you create connections that mean something.

Tell your team to dress and act professionally, but don’t worry about a messy office or the dog in the background. Keep things natural when it comes to embracing video.

Working from home is a great opportunity for many people.

Sometimes, video meetings should be focused and straight to the point. Other times, personal conversations will need to happen.

Even if you have a lot of business to talk about one week, make sure that during your conversations with the people on your team, you also take time for personal conversation. Show them that they’re important and show interest in their opinions and concerns.

When you are in a meeting, make sure to consider how your body language might affect the other person. Try not to cross your arms or legs.

Watch Amy Cuddy’s TED talk on how body language can make you seem more professional and welcoming in a video meeting.

Don’t forget that your body is sending messages, even if you don’t say anything.

Step 2: Learn How to Properly Communicate on Your Video Conferencing for Sales

When you’re communicating in video, it’s important to be mindful of the different dynamics that are present. You’ll need to learn how best communicate without saying too much or being misunderstood.

You need to be able to use the technology available in order for your callers and their listeners can understand you.

Encourage your employees to talk. It’s important that you have an agenda, but it’s also essential for them to get involved.

Keep the conversation as two-way as possible by checking if everyone understands you at the end of a discussion or asking for questions.

Before a conference call, make sure your equipment is all ready to go. You don’t want any technical difficulties as you’re trying to convey messages.

Before conducting a test call, make sure you have the proper equipment and are prepared for any potential obstacles.

Use assets to help explain things more clearly. For example, if you’re having a video meeting and try using slideshows or whiteboards as well.

You can prepare for a meeting by sending out valuable information before the meeting starts, such as virtual whiteboards or slide presentations.

Step 3: Maintain Control of the Sales Conference Video

I’ve had many experiences where the video conference was not properly planned. I feel like all of my team members and employees walked away with more questions than answers.

When someone takes the lead in a meeting, it’s always more productive because they keep everyone else on track. Virtual or face-to-face meetings are no different.

Before you start a meeting, make sure everyone knows what the agenda is. The more prepared people are for your talk, the less likely they will be to interrupt and ask questions.

An agenda of topics is a great way to prepare your team members for what they’re going to talk about. It also helps you continue with the presentation.

To make sure people are focused in video meetings, there are several things you can do. For instance, if someone is not needed for the meeting or if they may be distracting others with extra noise like a barking dog in the background, kick them out of the meeting and mute their microphone.

In meetings, make sure you give clear instructions and stay focused.

Before you end your meeting, make sure to go over what each person’s next steps are.

You can also use external tools like Trello and Asana to assign tasks and projects, so that your employees know what they need to do next.

Step 4: Make the Most out of Your Technology and Study the Steps of Video Conferencing

In the end, video conferencing technology helps you not only connect with remote workers but also improve your conversations.

If you have new employees, make sure they are trained to use the software.

Other ways to improve your tech is _____.

In order to improve the experience for your teams and increase productivity, look into integrations with video conferencing tools that offer things like instant messaging services, calendars, scheduling

As new technology comes out, experiment with it. That way you can find better ways to stay connected.

With custom backgrounds and updated tools like muting, screen sharing can help your business to be more productive while also being more fun. The original article is about how people are often motivated by money in the workplace. The paraphrase of this passage talks about how base pay plus commissions and bonuses does not always work as a motivator for employees, but that companies should focus on diversity during hiring so they have higher success rates among their employees.

With remote and distributed teams, it’s important to follow up on video conferences. Keep the conversations going through instant messages after the call, assign tasks in optimization tools like Slack or Asana (or just send an email).

The right hardware is just as important when investing in video conferencing. In addition to software, you’ll need the proper equipment for your team. This includes wide-angle cameras for huddle rooms and noise cancelling headsets that will increase clarity during conversations.

The more time you and your team spend exploring the technology available in this growing market, the better prepared for video-based communication.

Embrace the Video-First Culture

Video conferencing is no longer an extra; it’s how you can keep up with your distributed team.

It’s not just about having a webcam and headset for video conferencing meetings. Today, team leaders need to think carefully about how they can set up their employees for success with a solution that encourages everything from increased engagement to improved productivity.

Are you ready to start video conferencing?


Need Help Automating Your Sales Prospecting Process?

LeadFuze gives you all the data you need to find ideal leads, including full contact information.

Go through a variety of filters to zero in on the leads you want to reach. This is crazy specific, but you could find all the people that match the following: 

  • A company in the Financial Services or Banking industry
  • Who have more than 10 employees
  • That spend money on Adwords
  • Who use Hubspot
  • Who currently have job openings for marketing help
  • With the role of HR Manager
  • That has only been in this role for less than 1 year
Just to give you an idea. 😀
Editors Note:

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Justin McGill
About Author: Justin McGill
This post was written by Content at Scale, a solution that uses AI + a team of optimization specialists to publish hundreds of high quality, SEO optimized content straight to your blog. It’s the first and only solution that allows you to truly scale content marketing.