If you’re in sales, you know that the key to closing more deals is understanding your buyer’s intent. And what better way to do that than with the help of some fantastic tools? In this blog post, we’ll show you the top buyer intent tools to help take your business to the next level. With these tools at your disposal, you’ll be able to quickly and easily understand what motivates your buyers so that you can close more deals!

Buyer Intent Tools

Buyer intent tools are designed to help eCommerce businesses better understand what their customers are looking for, and how best to serve them.

These tools can track customer behavior across various channels, including search engines, social media, and web analytics data.

By understanding customer intent, businesses can better optimize their marketing and sales strategies to convert more leads into customers.

How buyer intent data tools help you identify and target customers

  • Look for a buyer intent data tool that sources first, second or third-party data.
  • Make sure the tool you choose can analyze and cross-reference all of the information it sources.
  • Choose a tool that uses AI or machine learning models to output newly ranked B2B buyer intent data.
  • Consider how easy the tool is to use and whether it offers support in case you have any questions.
  • Compare pricing and features between different buyer intent data tools to find the best fit for your needs.

Intent signals tracking software integrates with other solutions, such as marketing automation, and tracks user behavior throughout the buying cycle. It tries to identify who clicked an ad and where the user’s IP is from.

Then, they search the address to find the company and associate that IP with that business.

After that, they can figure out which b2b companies have been visiting your various web properties and rank their buying interest accordingly.

You can get even more information from your website visitors by tracking their activity on your site. This includes how long they stay, which pages they are visiting, and which forms they are filling out.

With the benefits of buying intention data available, let’s take a look at some of the best products available.

Lift AI: From Buying Signals to Customers

Lift AI is the perfect solution for businesses that want to increase sales and conversions by understanding their web visitors’ buying intent. With Lift AI, you’ll be able to see in real-time how likely each visitors’ purchase intent of your products or services, even if they’re anonymous. Up to 98% of all visitors can be analyzed with Lift AI, so you’re sure to get accurate results.

The secret of Lift’s technology is that its machine learning model was trained using billions of business data points and 14,000,000 real-live human conversations.

Lift AI is the perfect tool for finding web visitors who are ready to buy. With an accuracy of 9%, you can be sure that you’re getting the most qualified leads possible.

PointClickCare, a Lift AI customer, saw a four times increase in their chat conversions in just 90 days. This is thanks to the fact that Lift AI provides customers with the ability to see not only what their potential customers are saying but also how likely they are to convert.

Others have seen a 2-10x increase in sales during the same time frame.

Lift AI is the perfect tool for anyone looking to increase their sales and conversions. By assigning every visitor a ‘buyer intent’ score, you can be sure that you are connecting with high-scoring visitors who are more likely to convert into customers.

Visitors who score low or medium might be sent to a bot or a guide.

The key to effective lead nurturing is to treat every prospect according to their real buying intentions, not their assumed identity.

Leadfeeder Review

LeadFeeder is a cloud-based app that tracks visits to your site and scores and collects potential new customers. It’s perfect for all sizes of businesses and in all industries and is easy to install.

4.22 (98 ratings).

Visual Visitor Review

Visual Visitor is a powerful lead generation solution that helps small to midsize businesses identify anonymous website visitors, segment markets, integrate email campaigns, and capture forms. It provides valuable insights into customer behavior and trends, helping businesses make more informed decisions about their marketing efforts.

4.82 (11 ratings).

Buyer Discovery by Gartner Digital Markets

With 9 million+ in market technology buyer profiles, the Intent Data Marketplace from Marketo helps marketing and sales professionals find and contact the right decision-makers.

3.83 (12 customer reviews).

DemandScience Intelligence

With demandscience, you can gain a full understanding of your target market, making it easy to identify, target, and convert your most promising leads to customers.

3.84 (19 ratings).


The powerful, easy-to-use, and scalable solution, zoominfo sales os, helps businesses like yours boost their marketing efforts and improve their workflow.

4.21 (199 customer reviews).

DemandJump Review

DemandJump is a cloud-based solution that provides consumer insights and market intelligence to marketing teams of all sizes. This solution can be used to analyze competitor data, including organic search, paid ads, and online traffic. e.t.c

4.60 (10 ratings).

6sense 6sense Review

6Sense is an engagement platform that aims to help sales teams, marketing teams, and customer service teams with generating revenue and growth.

4.38 (8 reviews).


If you’re looking for the best buyer intent tools to help you close more deals, look no further! These five amazing tools will help take your business to the next level by helping you understand what motivates your buyers. With these at your disposal, closing more deals will be a breeze!

Need Help Automating Your Sales Prospecting Process?

LeadFuze gives you all the data you need to find ideal leads, including full contact information.

Go through a variety of filters to zero in on the leads you want to reach. This is crazy specific, but you could find all the people that match the following: 

  • A company in the Financial Services or Banking industry
  • Who have more than 10 employees
  • That spend money on Adwords
  • Who use Hubspot
  • Who currently have job openings for marketing help
  • With the role of HR Manager
  • That has only been in this role for less than 1 year
Just to give you an idea. 😀
Editors Note:

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Justin McGill
About Author: Justin McGill
This post was generated for LeadFuze and attributed to Justin McGill, the Founder of LeadFuze.