Why is follow up email after meeting important?

When you establish a new firm or introduce a new product, your first objective is to spread the news around the market; once this is accomplished, potential consumers will pull up their socks and become involved in the new endeavor. However, this is not the end!
 Follow up Email After Meeting

No matter how many individuals you engage in the first place, if you do not follow up with them on a timely basis, they would never become clients.

Business marketing does not necessarily imply conducting extensive market research and showcasing your goods in the most appealing manner feasible. Indeed, marketing techniques encompass the foundations of preparing a prospective customer to purchase your goods without hesitation.

Customer follow up is the most critical component of any marketing strategy, which most marketers overlook.

Listed below are some reasons why client follow-up is critical:

  • Client expectations are met, providing them with more motivation to purchase your goods.
  • Clients will remain loyal to your firm for a longer amount of time if you are available at all times.
  • They will remember you as a result of your exceptional customer service.
  • Follow ups make consumers feel unique, which enhances their trust in the process.
  • A consistent follow-up ensures that consumers are heard and engaged successfully.
  • Existing customers who receive follow-ups are more likely to purchase the new product than those who do not receive follow-ups.

8 Follow up Email After Meeting Templates

It’s time to go through your follow up email after meeting templates. Every one of these templates is categorized by use, making it simple to locate the appropriate follow-up scenario.

1 After a Conference of Event

Following up somebody at a convention or event should serve as a reminder of where you’re from, who you are, and the significance you bring to the game.

Subject Line: Have you attempted to use [product] to accomplish [goal]?

[Name of Prospect]

How are you?

I’m very pleased we met during the event. Following that, I visited your website and was struck by your perspective on continually improving teams. Have you attempted to implement the advice? I utilize that structure with my team, and it has shown to be quite effective.

I’d be happy to discuss it further or provide you some layouts and samples if you’re willing.

Again, it was a pleasure to meet you at [Name of Event], and I look forward to seeing you again in the near future.


2 Ask for a Meeting

Perhaps you want to set up a meeting with others you contacted in order to continue developing your connection. You may still arrange a follow up meeting in your email regardless of whether they are situated in your area or elsewhere.

Follow up Email After Meeting

Subject Line: Are you available for lunch? It’s on me!

How are you?

I’ve found it very interesting to know more about your work and would love the chance to chat over coffee to discuss your expertise in the industry.   I’m now employed at[ Company Name] in [Role or Project], and I’m extremely curious to learn much about how you utilize A/B testing to improve the details discussed in our previous talk.

I understand you must be really busy, but I figured I’d try my luck. Are you available for lunch on Wednesday or Thursday?



3 Follow Up to the Follow-Up Meeting Request

If you have not received a response to your first meeting request, it is conceivable that your follow-up email was misplaced in their inbox or they just forgot to answer. In these instances, a simple reminder email may be all that is required for them to contact you.

Subject Line: Were my messages lost?

[Name of Prospect],

How are you?

I wanted to give you a brief follow-up message in case this one got lost in the process.


4Promote Your Business or Service

Follow-up emails following networking are opportunities to demonstrate your worth. They’re an excellent way to market items or services that address comparable pain points to those your receiver is facing.

Subject Line: How can we assist you in overcoming [business obstacle]? 

[Prospect’s name],

How are you?

It was a pleasure meeting you today and knowing more about the background of [Company Name].

I’ve tried thinking more about your company issue, and I believe we could assist you in resolving it by working through your answer. There are several businesses exactly like yours that are utilizing our new product, which contributes to the company’s worth.

Are you available to get on a call this week to talk further? Additionally, I can connect you to a handful of our clients who were having similar difficulties with their teams before using our software.


5 After A Cold Ask

In many networking scenarios, you may find that you’re in need of assistance from a stranger – someone you cannot contact through a friend or colleague. However, while sending a message, you may not receive a response the first time. Therefore, be prepared with your Therefore, be prepared with your Therefore, be prepared with your follow-up.

Subject line: You may find this [Resource] beneficial.

[Name of Prospect]

Hello, my name is [First Name], and I work for Company Name.

I emailed you last time about a source that may be of interest to your readers. I came to your website, and I’m amazed at how much information you provide visitors gathering answers about a certain blog post topic.

I thought you might be interested in putting our material in your round-up webpage because it is unique among the links you’ve included and may give your visitors a new method to consume knowledge on the subject – a more artistic medium.

You may get the material by clicking here: [hyperlink]

Kindly notify me if you decide to distribute it! I’d also appreciate your feedback.


6 Asking for Feedback

Perhaps you just want to solicit input from a member of your network. Whether they’re an expert in the area, have just engaged or spoken with you, or have worked on a similar idea to the one you’re going on, the input may be incredibly beneficial to your success – all you have to do is ask.

Subject Line: I’d be grateful for your input.

How are you [First Name]?

I had a great time meeting you at [Event]. Your remarkable experience and industry clout fit with the latest project I’m focusing on at [Company Name.]

I understand how occupied you must be, but I was hoping you might spare time to look over a portion of [Project Name]. We would really appreciate your input.

I’m particularly interested in receiving input on the following areas: [areas for discussion]

We appreciate your time and insight.


7 After Business Meeting

Each email you write reflects your personality; thus, when you make a follow-up email following business meetings, make sure they are as beneficial as possible to receivers.

If the meeting is particularly lengthy or significant, you may even include a few noteworthy achievements in your email. This assists you in keeping everyone engaged while demonstrating your appreciation for their accomplishments.

Subject line: Recap of [Date] discussion

How are you [Team Name]?

We appreciate another excellent meeting today. Here’s a brief review of what we discussed, what we all need to concentrate on over the next few weeks, and the measures we have to take to achieve our goals.


Examine monthly growth numbers to ascertain successes, setbacks, and areas for improvement.

Increase upgraded users by 7% was a missed objective.

Recruitment requirements: 3 additions to the growth team, 5 additions to the development team 

Restructure support team to increase customer satisfaction and retention

Conduct A/B testing on premium items as stated previously. 

Begin posting job listings on employment boards and conducting internal marketing for open roles.

The upcoming meeting will take place: [Date, Time, and Location]


8 Asking For An Introduction

Assume the person with whom you’re networking is valuable because of others in their circle – someone you’d like to meet. It is frequently preferable to meet this key contact through a reference from the individual you just met.

Subject Line: How about a short introduction to [Contact Name]?

[Contact’s Name],

How are you?

It was great meeting you at [Event] last week. I appreciated our discussion about the subject at hand.

As we discussed my current project, you said that you knew [Contact Name] at [Company Name] and that she is an expert on this subject. A brief introduction to [Contact Name], if you’re willing, would be really useful.

As I’m sure you have a lot of things going on, I’ve attached a little message below to help with the introduction. Could you please take some time to introduce me?

Many thanks.

[A Brief Description of Your Name and Your Company/Product/Project]


How to Send a Follow up Email After Meeting

1 Show Appreciation

Start your follow-up email by expressing gratitude to the receiver for taking the time to speak with you in person. This indicates your degree of professionalism, as well as your appreciation for the other person’s time. This is also an excellent opportunity to express gratitude to them for the important insight or resources they provided during the meeting.
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2 Send the Email to the Appropriate People

To begin, identify the people with whom you need to follow up. You might opt to write an email to everyone who would be attending the meeting or only to a specific participant. Assuming the encounter was a customer interview or conversation, you would only need to write an email to one individual in the organization. Following a team meeting, you may wish to send a group email to everyone who was there.

3 Include a Meeting Overview

In the body of the email, it might be beneficial to give a summary of the meeting’s proceedings. This serves to remind the receiver of the subject matter that was addressed. Provide a succinct summary of the most critical points to cover. For example, if you informed meeting attendees that you will provide further information on an issue in the future, you may include that information in your message.

4 Don’t Forget the CTA

Once you have informed the email receiver of the meeting’s major subjects, it might be beneficial to highlight the next steps that need to be taken. Outline the steps you want to do and what the receiver is expected to undertake in a clear and concise manner. Make your point with a powerful call to action that is easy to understand. If you wish to plan another meeting with them, simply inquire as to when they are free. If you really want them to consider you for a future project, provide them with concrete actions they can do to collaborate with you.
follow up email after meeting

5 Include Your Signature

Acknowledge the receiver for taking the time to speak with you again at the conclusion of the email. A formal ending is the finest way to bring a professional follow-up email to a conclusion. Use phrases such as “Sincerely,” “Thank you once more for your time,” or “I look forward to meeting with you again.” Your electronic signature should be included at the end of the document. Include your contact details, such as your mobile number and address, so that the receiver may get in touch with you if they have any more questions after receiving your letter.

Follow-Up Email Subject Lines

To be honest, your prospects aren’t going to engage with a dull follow-up email subject line. They’re going to ignore it. They’re looking for something intriguing, not dull explanations or recaps of your offer, so make it engaging.

Make it clear what benefits your prospects will receive as a result of receiving your email.

Make them curious and desire to learn more. But be careful not to pique someone’s interest in the wrong way. After that, people will no longer trust you and will classify your emails as spam.

If you have a customer follow-up email subject line, your email content should be consistent with what is mentioned in the subject line. Here are examples of subject lines that could lead them to open your follow up emails after meeting:

  • “Next steps” 
  • “Can you please assist me with this?”
  • “I failed to mention…”
  • “It’s been a pleasure speaking with you, [name].”
  • “We’ll meet at 12 p.m. on Wednesday.”
  • “Thank you for taking the time to read this.”
  • ” I wanted to share something else with you.”
  • “Would anything make you reconsider your decision?”

Where to Find Leads for Meeting Appointment Invitation Emails?

You must invest in lead generation software that is capable of producing customized lists of recipients for your emails. You are fortunate! LeadFuze can assist you in simplifying the process.

LeadFuze may help you narrow down your search in a variety of ways. It enables you to identify potential customers for your brand’s products by identifying organizations or individuals who may be interested in your brand’s offerings.

This application enables you to generate personalized leads for whole market sectors, specific accounts, or individual customers. It is the approach that marketers most frequently employ when constructing their perfect lead list.

LeadFuze can provide you with the most recent leads.
follow up email after meeting

The initial and most essential stage is to create a thorough profile of your target market. If you are advertising your business using cold emails, this stage should not be taken lightly. To begin customizing, you must first ascertain the sort of customer you wish to target.

Consider the following: Is the product or service you’re offering gender-neutral? Which age group are they a part of? What do they do for a living? Which of these consumers’ unmet requirements or wants can your product or service address? Bear in mind that ideal consumers possess distinct characteristics and situations that qualify them as potential customers for your business.

Adhering to this step will assist you in minimizing wasted time and increasing the efficacy of your marketing efforts. Apart from that, you’ll be able to write an email that specifically addresses their issues and provides a solution.


These follow up email after meeting templates will allow you to create professional-looking emails that make people feel important and valued. They are free, so give them a try! If they work for you, let us know in the comments! We’ll be more than happy to hear your feedback because we want these follow up email after meeting templates to help as many of you out there grow your business as possible. Happy emailing!

Editors Note:

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Febrina Tanghal
About Author: Febrina Tanghal
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