Author: Justin McGill

If you’re in the software development business, you know there are always ways to streamline your process and make things run more smoothly. That’s where ...

If you’re like me, you’ve probably had your fair share of frustrating conversations. You know the ones I’m talking about – the kind where you ...

What Is Revenue Attribution? Revenue attribution is the activity of assigning revenue to the various marketing activities that drove the sale. For every sale, conversion, ...

Sales performance analysis can be a daunting task, but it’s essential for any business looking to improve its bottom line. Luckily, there are some simple ...

Situational Knowledge – Your Greatest Weapon in Marketing  When I first began hiring salespeople, it seemed like the most important thing was to teach them ...

Interdepartmental collaboration is the key to a streamlined workplace. By working together, departments can overcome challenges and achieve goals more efficiently. So if you’re looking ...