Sales and Lead Generation Content

Grab our checklist for your New Product Launch Marketing Plan’s Client Onboarding Process Client onboarding can be fun and stressful at the same time. You …

An Ideal Customer Profile is Important for Your New Product Launch Marketing Plan Trying to sell to someone you don’t know is hard, but it’s …

Twitter lead generation cards were introduced previously in 2013. Their opening offered brands a better way of engaging with their target audience and converting followers …

9 Overcoming Sales Objections Strategies for Getting Your New Product Launch Marketing Plan on Track Getting leads to respond to your emails or talk to …

What Is Sales Role Play? Sales role play is a tool for training your sales team. It recreates sales situations that your team may experience …

Learn From the Experts: Noah Kagan and Gael Breton Shares 18 Growth Hacking Techniques for Your New Product Launch Marketing Plan Podcasts are awesome, right? …

Why Customers Get Angry You are learning how to handle an angry customer because you know how quickly the spat could escalate. If you could, …

We always talk about needing to send follow-ups in your cold outreach. Sending 4-6 messages in a sequence maximizes your email response. We spend a …

Love it or hate it, a sales proposal is a critical part of every successful deal. Although some salespeople consider it a waste of time, …

What is Sales Velocity? We have to begin by giving a sales velocity definition. Essentially Sales Velocity is the speed at which leads and opportunities …

How to Find an Email Address by Name Knowing how to find an email address by name is one of the most important skills every …

Avoid these 3 most COMMON cold email mistakes to have an even huge chance of success: If you have a well-crafted message, a cold email …

5 Tips On How To Handle Sales Rejection As a salesperson, you are not going to close every sale. Whether you are politely turned away …

What is a Suspect In Sales? A suspect in sales is a person that seems to have all the characteristics of a potential customer but …

Without an effective sales hiring process, you’re going to churn through rep after rep. The actual hiring of your reps should fit into your entire …

Include Social Media Selling in Your New Product Launch Marketing Plan Social media selling has emerged as an increasingly popular concept in the modern sales …

Sales Discovery Calls should be part of the new product launch marketing plan. The point of a sales discovery call is exactly that: to discover. …

What is a Pricing Strategy? Pricing strategies don’t just come down to what you charge, it can come down to how you present your prices. …

What is a Social Media Policy? A social media policy is a document that specifies how an individual or organization can use social media. It …

Importance of B2B Lead Nurturing During Pandemic B2B lead nurturing during pandemic is not as easy as it sounds. The first thing you’ll need to …

What are Lead Generation Affiliate Programs Lead generation affiliate programs are a type of affiliate marketing program where you, the publisher, or advertiser will make …

What is Cold Calling? Cold calling techniques are used to make contact with potential customers by phone. The art of cold calling is still an …

What is a Sales Opportunity? Sales opportunities are different prospects who are deemed to have the potential to become customers and have an interest in …

What Is Business Development? A lot of people are arguing about business development vs sales. Business development is responsible for finding new customers or growing …

What is a Sales Compensation Plan?  Sales compensation is how much a sales rep earns per given time period, which is typically expressed in annual …

What is a Business Development Representative? A business development representative is a salesperson who specializes in selling products or services to other businesses. They are …

What is a Sales Qualified Lead? A sales qualified lead is a prospective customer that has a high probability of converting into a sale. Two …

What is Smarketing? Smarketing is the strategy of uniting sales and marketing teams around common goals to ensure cooperation and close alignment of processes. It …

What is Warm Calling? Warm calling is a form of prospecting that focuses on reaching out to those who have already expressed interest in your …

What Is a Lead Nurturing Campaign? Perhaps you’re wondering: “What is lead nurturing?” A lead nurturing campaign is a marketing strategy that is used to …