Sales and Lead Generation Content

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custom lead audience

How to Build a Custom Audience Using LeadFuze

Custom Lead Audiences in Sales Simply put, a custom lead audience are a particular set of leads sectioned off by certain criteria about either the …

recruiting coordinators

How Recruiting Coordinators Find the Perfect Candidates with LeadFuze

Recruiters (aka recruiting coordinators) have a tough job. Applicants are often plentiful to just about any job. But there are some roles that need specific …

introduce new software

Guide: How to Introduce New Software to Your Team

And if you’re trying to introduce new software (and implement it) at your company — you really need to sell it. Too many leaders: See …


How Many Calls Should a Recruiter Make Per Day? [Data included]

How Many Calls Should a Recruiter Make a Day? The call data is intriguing, to say the least. There is no consensus on how many …

how to get leads with video marketing

Using Video for Lead Generation: 7 Tips For The Best Results

What is Video Lead Generation? Video lead generation is the use of videos to attract people and gather contact information from those who may be …

quora ads

Using Quora Ads To Generate Quality Leads

Account-based marketing is a growing phenomenon, and it involves combining sales and marketing to generate and convert high-quality leads. Something I’ve noticed when learning about …


Local Lead Generation: 5 Tips on How to Generate Local Leads

What is Lead Generation Before diving directly into what local lead generation is, it would be good to know the meaning of lead generation itself.  …

how to find email addresses

Selling on Autopilot: Selling to Your Ideal Prospects Without Coming Across as the Average Salesperson

It’s because you’re trying to sell TOO HARD. I know this sounds absolutely crazy… But the paradox is that the MORE you try to sell, …


6 Tips to Source and Recruit Highly Qualified Candidates for Any Role

For instance, if you’re looking to hire people for your sales team , you know you want sales-savvy, qualified candidates from the get-go, people who’ll …


How to Leave a Voicemail that Can Get Prospects To Call You Back

Why Leaving Strong Voicemails is Beneficial for Sales Prospecting As many as 97 percent of sales cold calls go to voicemail. But that’s not necessarily …

how to be a good salesperson

The Secrets of How to Be a Good Salesman: [Updated for 2022]

What Are the Qualities of a Good Salesman? If we want to get better, we need to start off by knowing what better looks like. …

increase sales with social media

11 Tips to Increase Sales with Social Media

The consumption of social media has crossed 4.5 billion at the start of 2020. This means more than 60% of the world population is already …


Step-by-Step Guide to Use Lead Scoring to Make Faster Sales

These stats highlight the importance of identifying which leads are actually qualified to be able to take them through a nurture and sales funnel. Enter: …

outreach automation

3 Steps to Smart Outreach Automation With LeadFuze and Reply

Prospecting is one of the most time-consuming aspects of the sales process. It takes time to build a perfectly targeted contact list, come up with …

aida model

How to Use the AIDA Model in Your Sales Copy

There are plenty of copywriting models out there, but one that’s stood the test of time is AIDA – attention, interest, desire, and action. Here’s …

sales team structure

How to Get Marketing Qualified Leads (MQLs) Using Website Chat

Gone are the days where you could simply buy traffic for pennies and expect sales to start coming in. Many of those “methods” were never …

post-pandemic sales

The Post-Pandemic Sales Guide

Millions without jobs, projections of thousands losing their life and no idea of what things will look like when this is all over. The current …

call reluctance

Overcome Call Reluctance: How to Get on the Phone and Sell

In fact, a book called “The Psychology of Sales Call Reluctance” estimates that this dread can be the reason 40% of experienced salespeople quit and …

relationship selling

How To Use Relationship Selling to Close More Deals Than Ever

Relationship selling is the art of establishing a connection with your clients. While this sounds easy at first, the reality is that it’s a little …

customer centric selling

What is Customer Centric Selling? [and how to use it]

Nobody likes being sold to. The sooner you accept that the sooner you’ll learn what you need to know to be better at sales. When …

channel sales

Channel Sales Guide: What It Is, Who It’s For, and How To Do It!

As you may be familiar with the term “direct sales”, especially since the name itself is very straight forward, but what is channel sales and …

how to get past the gatekeeper

How to Get Past the Gatekeeper [A Guide to Getting Contact with Decision Makers]

What Is A Gatekeeper In Business? A gatekeeper in business is any person who controls access between one point and another. They decide who gains …

social selling

Social Selling: How To Use Content To Level Up Your Social Selling Process (Examples Included)

The reason is simple: they are not following the right process. On top of that, they’re not using content in a way that will allow …


GIFs in Email Marketing: Get Creative with GIFs in Emails

…And since then, there has been no looking back. GIFs in email have only got better. There was a time when Outlook did not support …

lead generation

10 Lead Generation Strategies for Early Stage Companies

Lead generation continues to challenge marketers 65% of businesses consider generating traffic and leads as their biggest challenge. (Image Source: Venture Harbour) Between the introduction …

Cold Email

7 Reasons Your Cold Emails are Not Getting Response and How to Fix It

If you are here, reading this article it is good to assume that your cold emails are not getting the desired results. So you have …

Email Marketing Checklist

Email Marketing Checklist: 25 Questions To Ask Yourself Before You Send An Email

Many of these questions might cross your mind during this crucial moment, and rightfully so. When this happens, you need a good email marketing checklist …

B2B sales cycle

5 Strategies To Accelerate Your B2B Sales Cycle And Get More Customers

After mere minutes, somebody from your sales team reaches out on the phone with a quote. The phone call proves that they’re a qualified lead, …

good email signature

So, What Do People Put in a Good Email Signature?

The way you sign off in your email leaves the person with a lasting impression of you and your company. If you are letting your …

linkedin for sales leads

LinkedIn Marketing 101: Using LinkedIn for Sales Leads (Without Blowing Your Budget)

The reason lies in the quality of people using the platform. 30% of B2B businesses can be found on LinkedIn. So are the people running them. …