Sales and Lead Generation Content

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salesperson skills

Five Key Salesperson Skills Reps Need to Hit Their Numbers

Many traditional sales techniques that have worked in the past are turning out to be ineffective due to technology taking over the process. No need …

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employee engagement quiz

Using an Employee Engagement Quiz to Gauge Sales Team’s Performance

To all those thoughtful sales leaders out there, ponder on these quiz questions: “How do you use data to drive better future decisions?” “How do …

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unlimited sales leads

How to Generate Sales Leads and Unlock Unlimited Growth

How much is enough? When it comes to sales leads and prospects, the answer is: you can never have enough. Growing and expanding your business …

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data.com connect

Data.com Alternative Now that it’s Shutting Down

On May 3rd 2019, it will be the end of an era. Data.com, which started by the name of Jigsaw — will be shutting down …

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8 of The Best Social Media Marketing Tips We’ve Got

Many companies have realized that using social media marketing results in higher conversion rates than traditional marketing. The following are 8 of the best social …

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Hire sales reps

How to Find, Hire, and Retain All-Star Sales Reps

What does it take to close a sales deal? Better yet, what does it take to retain a customer for the long haul? It’s really …

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B2B Network

Have a B2B Network? Your Digital Marketing Agency is Doomed if Not

Who doesn’t want to ditch the 9-to-5 and work in their pajamas? After all, everything is digital, right? Hence the digital in digital marketing agency. …

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long-form content

6 Steps to Create Long-Form Content With Less Time and Effort

After introducing its Panda algorithm update, Google encouraged webmasters to focus on its quality and value from a user’s perspective. Thus, long-form content came into …

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peer to peer marketing

How to Create a Peer to Peer Marketing Strategy in 6 Steps

What is Peer to Peer Marketing (P2P) Peer to peer marketing is the idea that you can help drive your sales by leveraging the power …

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IoT Revolution

The Internet of Sales: How the IoT Revolution Will Change the Way You Sell

We’re seeing a remarkable transformation in sales, not only as a forward leap into the modern age but also as a major shift in customer …

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bad sales calls

No More Bad Sales Calls [7 Crucial Mistakes to Avoid]

The toughest part of sales is getting on the phone with a prospect for the first time. Even worse — having bad sales calls. Whether …

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email open rates

Email Open Rates and Responses Bad? Build a Relationship With Your List

How many times have you received an email from a company and completely ignored it? If you’re not actively working to keep subscriber attention, email …

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sales quota definition

Sales Quota Definition: What It Is (and 3 Resources to Help Hit Yours)

Here’s a great resource for new sales reps including a sales quota definition and detailed explanations about all things related to sales targets. LeadFuze has …

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sales email template

7 Copywriting Principles to Test in Campaigns (+ Sales Email Template)

Here are 7 copywriting principles and a sales email template for each. Use these to test and improve your outreach. The typical business professional receives …

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click through rate

Click Through Rate (CTR): Guide to Understand and Improve Email Performance

It’s been a while since we’ve written on specific terms in the sales world. So, we decided to dust off the old sales terminology category …

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google alerts

How Google Alerts Can Help Increase Your Sales [Examples Included]

Google Alerts is often used for brand monitoring, but have you thought about using it as a sales tool? Google Alerts have become incredibly popular …

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chatbot

How a Chatbot Can Help Lead Customers Through the Sales Funnel

The sales funnel — the process potential customers go through when making buying decisions — has played an integral part of marketing and sales for …

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workflow management

11 Email-Based Workflow Management Techniques for B2Bs

Email can be a powerful tool to push people through different workflows. Here are some ideas from Gloria Knapp. Do you have a mailing list …

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test email

50+ Split Test Ideas for A/B Testing Your Cold Email Campaigns

There are two rules when it comes to split testing emails. You should ALWAYS be testing something (never send one version of an email). And …

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email signature examples

Email Signature Examples to Help You Stand Out (and Stay Legal)

Following these email signature examples and strategies can lead to more positive responses from your email sends. Having a professional email signature is kind of …

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personal touch email

Personal Touch Email: How to Personalize Your B2B Campaigns

Having a personal touch email sequence is NOT knowing everything about your leads. It’s also not just using their name over and over again. So, …

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what is gamification

What is Gamification? A Primer on Sales Gamification

Here’s a sales gamification primer to help you understand what it means. We’ve all played video games (some a lot more than others). But it’s …

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freelance jobs

Win More Freelance Jobs with These 5 Cold Email Strategies [Bonus Templates Included]

Everybody knows that being a freelancer and winning freelance jobs comes with its own set of pros and cons. Pro: Your income isn’t capped at some …

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guest posting

Guest Posting as a Way to Generate Leads (4 Email Sequence Included)

Guest posting can lead to a number of benefits, not the least of which is for leads! Guest posting is a part of the hustle …

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social selling

Social Selling: What It Is and How to Do It Well

Social selling is all the rage these days, but people still don’t get it right. Social selling is becoming more and more needful in the …

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Sales Rejection

Sales Rejection Wanted: Lessons Learned from Lloyd Christmas

It’s a fact of the world we live in that, more often than not, your products will get a “no”. Sales rejection is just a …

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firmographics

Firmographics: The Key to An Awesome Ideal Client Profile

Firmographics are what make up a successful ideal customer profile. Since the term “inbound” was created and pioneered by the folks over at HubSpot, ideal …

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cold email responses

Cold Email Responses: Point Out a Lead’s Mistakes (Email Sequence Included)

Get more cold email responses by following these rules. If you have an agency, you sell results. Which is typically hard on the front end. …

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Social Media Marketing Plan

A Social Media Marketing Plan for the Fake News Generation

Here’s a social media marketing plan that can help you stand out in social feeds! There aren’t too many marketers in the world who don’t …

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software update

How to NOT Launch a Big Software Update

We recently rolled out a pretty major software update to the LeadFuze platform. In the months leading up to it, the team and I were …

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