Sales and Lead Generation Content

Sales enablement initiatives can be the key to unlocking success for sales teams. By optimizing sales content, these programs help sellers close more deals and …

Sales call recording can be an invaluable sales tool. It allows you to listen back to calls and identify areas for improvement, track customer interactions, …

Sales failure stories are all too common. I’ve experienced my fair share of them, and I’m sure you have too. But why do they happen? …

What is a Lead? A lead is someone who has expressed interest in your company or product. A lead can express interest through visiting your …

What is Influencer Marketing? Social Influencer marketing is a trending topic in content marketing. In fact, B2B Content Marketing Report claims that 93 percent of …

Importance of Cold Email Subject Line Examples When an email arrives in a prospect’s inbox, the subject line is the very first thing that catches …

What Makes a Great Sales Follow-Up Email Subject Line? Let’s face it: your prospects aren’t interested in engaging with a boring follow-up email subject line. …

The Best Sales Podcasts for You This 2021 The ability to listen to an almost inexhaustible supply of training, case studies, and applicable tips via …

Change Your Sales Process Tactically Through These Sales Statistics As an analytical person, I’m always looking for data to confirm assumptions. Understanding these sales statistics can …

Difference of Cold Email vs Cold Call Before I tell you anything more, let’s first talk about the difference of cold email vs cold call. …

What is Small Talk? Small talk are light informal conversations you make with people you are not well-acquainted with to lighten the mood before talking …

What is Boolean Search? Information is POWER! If you want to use this power this 2021 and in the coming years, you must become a …

We have prepared the roundup of the best sales blogs just for you! Every link has been tested, every post suggested for you to read …

How to Collect Prospects Before Making Sales Calls Before knowing the sales questions to ask on a sales call and before you do it, you …

What Is Sales Role Play? Sales role play is a tool for training your sales team. It recreates sales situations that your team may experience …

How to Find an Email Address by Name Knowing how to find an email address by name is one of the most important skills every …

Avoid these 3 most COMMON cold email mistakes to have an even huge chance of success: If you have a well-crafted message, a cold email …

What is a Suspect In Sales? A suspect in sales is a person that seems to have all the characteristics of a potential customer but …

Without an effective sales hiring process, you’re going to churn through rep after rep. The actual hiring of your reps should fit into your entire …

What Is Business Development? A lot of people are arguing about business development vs sales. Business development is responsible for finding new customers or growing …

What is a Sales Compensation Plan?  Sales compensation is how much a sales rep earns per given time period, which is typically expressed in annual …

What is a Business Development Representative? A business development representative is a salesperson who specializes in selling products or services to other businesses. They are …

What is a Sales Qualified Lead? A sales qualified lead is a prospective customer that has a high probability of converting into a sale. Two …

What Is a Lead Nurturing Campaign? Perhaps you’re wondering: “What is lead nurturing?” A lead nurturing campaign is a marketing strategy that is used to …

What is Sales Productivity Sales productivity is the ratio of productive hours to unproductive hours. Productivity is a measure of efficiency, that compares the amount …

What is Automated Lead Generation Even business owners who’ve been able to have the most amazing results can have trouble generating leads from time to …

Why is Sales Motivation Important to Your Business Sales motivation can be the holy grail for a business. Learning how to motivate your sales team …

What is a Marketing Qualified Lead A marketing qualified lead is more likely to become a customer compared to other leads. These are people that …

Sales emails can be tough to write. You want to sound professional, but also friendly and approachable. It’s a fine line to walk, but luckily …

What is B2B Lead Generation B2B lead generation is the process of seeking out and converting qualified prospects into leads. It involves lead generation, lead …