Sales and Lead Generation Content

12 Strategies for Marketing and Sales Alignment Marketing and Sales Should be Aligned Around the Same Goal. Clearly, Sales and Marketing were not aligned. My …

3 Ultra Creative Strategies to Get Face Time with Your Toughest Prospects All Ive ever been good at is thinking creatively and coming up with …

Why Is Having a Data Driven Sales Approach so Hard? Sales teams are not data-driven, and I think this is because they don’t want to …

Stress Reduction In High Pressure Sales Jobs I’m not sure if I should write this article about sales stress reduction for salespeople. It’s such a …

One of the biggest changes in sales is the shift to B2B markets. There is a new way of selling and marketing that we call …

The prospect is telling you what they don’t want, which helps guide your conversation to make sure the deal goes through. The first sentence of …

Sales Productivity Tips for Collaborative Teams: Know How to Increase Team Productivity Easily It’s common for high-performing teams to get burned out, whether they’re in …

Modern sales teams use a lot of tools to get peak results. We want to hear from other organizations as well such as Reachdesk, because …

How To Optimize The Sales Reporting Process: A Guide For Busy Executives With all of the sales information coming in, it can be difficult to …

What the Fracking Sales Job: How to Mine Your (Sales) Pipeline and Break Into New Markets in 3 Easy Steps The pandemic has created new …

5 Ways Sales Reps Can Keep Their Income and Sales Stability Through COVID-19 The global tech market is expected to grow at a slower rate …

7 Habits You Need in Order to Know how to Be a Good SDR First, let’s talk about the importance of developing these habits. SDRs …

Sales is all about external and internal relationship, but the focus has been on external ones. But it’s also important to have good internal relationships …

5 Myths About Working with Millennials in Sales (Debunked!) Many people think that Millennials are not good at sales. But they can be very motivated …

The Foolproof Formula for Finding Largest Product Market Fit The path to finding largerst product markets fit is formulaic, so I’ll be sharing the steps …

There are many resources for salespeople to get feedback from their managers, but the real question is 1) How do you transform conversations into commitments …

When you think about the number of sales that a person can make in one day, they seem to be more finite than when we …

3 Ways of AI and Machine Learning in Marketing and Sales  Artificial intelligence and machine learning have made it easier to make informed decisions in …

Improving Business Performance in 2022: 4 Stats That Impact Revenue Altify set out to do the same thing as last year, which was to provide …

Raise Objections: What You’ll Learn Why do people raise objections The problem is that I can’t seem to overcome objections. The cause of the problem …

3 Steps to Build a Culture of Trust-Based Selling in Your Team: Why is Trust Important to a Salesperson Trust is the key to making …

How to be a top sales performer?  After ten years in sales, I stepped back and became a peer with Octiv. I discovered new ways …

“We’re looking for a salesperson who can help our customers grow their business. They need to be knowledgeable about digital transformation and know-how. The best …

I hope to provide a few pointers about tools I like for salespeople. For the purposes of this article, I’ll be talking about tools that …

Learn How To Build A Competitive Edge To Win MORE Deals! Many reps think that the presence of a competitor will make it easier to …

I always keep an eye on the bottom line, but I am proud to be a cost-cutter. I once saw a company that went from …

If you do it wrong, hyper personalization will alienate your customers. And even if you are successful with the strategy, they may see it as …

SMB and mid-market businesses may be tempted to go straight into selling to enterprises. Those deals are large, with 3-year contracts and prestigious logos. I …

In this article, I will discuss how to leverage intent data in order to increase your chances of booking a meeting or closing the deal.  …

In Chapter 13 of their new book, Aaron Ross and Jason Lemkin talk about how to make a startup succeed despite their attrition sales.  Sales …